Troy Rushing

Founder & CEO

Marietta, GA

For more than 30 years, Troy Rushing has helped organizations succeed through technology and digital strategy. Since founding Scena in 2015, he has led projects involving complex commercial buildings, major renovations, and nationally significant properties across multiple industries. His background spans 3D and digital twin technology, project management, construction coordination, and finance. Troy brings a big-picture approach focused on accuracy, execution, and real-world outcomes. He holds a bachelor’s degree with a major in Finance from The University of Georgia.
470-444-5555
470-444-5555

Matterport Virtual Tours and As-Built Services in

Welcome to Scena, your source for advanced 3D scanning solutions. Our services feature Matterport virtual tours and as-built documentation, empowering businesses, real estate professionals, and construction teams with immersive digital twins and accurate site captures. Whether showcasing properties, planning renovations, or managing large-scale projects, we deliver services that enhance efficiency, collaboration, and decision-making in the marketplace.

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Digital Twins: Immersive Matterport Virtual Tours

We create digital twins using Matterport Pro3 technology, blending high-resolution 360° imagery with LiDAR scanning for millimeter-level precision. This non-invasive process produces interactive, cloud-based 3D models accessible from any device, enabling virtual walkthroughs, measurements, and annotations.

As the official virtual tour provider for The New American Home (TNAH) and The New American Remodel (TNAR) at the International Builders’ Show for the National Association of Home Builders (NAHB) for the past 11 years, we produce exceptionally polished tours that captivate audiences and highlight intricate details.

These digital twins offer versatile applications, serving as a foundational asset for marketing, planning, and operations.

Digital Twin Usage

Interactive tours for listings, attracting buyers remotely and reducing showings.

Visualize sites pre-build, identifying issues early to streamline workflows.

Showcase venues to boost bookings and customer engagement.

Tag assets and schedules for maintenance, optimizing operations in commercial spaces.

Immersive experiences showcasing restoration progress to build support and funding.

Annotate with maintenance schedules and inventories for proactive upkeep of historic elements.

Capture pre-loss conditions with detailed measurements for quick claims.

Virtual simulations for employee onboarding or client presentations.

Virtual access for those with mobility issues, promoting inclusivity.

As-Built & BIM Services: Collaborating with Architects, Engineers, and Designers

For ‘s construction and design professionals, our as-built services provide high-accuracy data from LiDAR-enhanced scans, including the NavVis VLX 3 for rapid capture on massive projects. We collaborate with architects, engineers, and designers—without claiming licensed surveying or architecture—to supply reference materials that accelerate projects and reduce errors. Visit our dedicated services page for more.

Renovation Design

3D models and 2D plans detailing existing conditions for precise updates.

BIM Integration

Convert data to formats like Revit for clash detection in structural or MEP assessments.

Elevation & Sections

Reference views for facade and interior evaluations.

Project Verification

Measurements supporting permits and compliance in Jacksonville developments.

MEP Mapping

Visualize systems to avoid conflicts in upgrades like fire suppression.Map systems to avoid conflicts during installations.

Large-Scale Scanning

Utilize NavVis VLX 3 for fast, comprehensive data on expansive sites.

Disclaimer: Scena provides 3D scanning and as-built documentation for visualization, planning, and design coordination purposes. Our deliverables are not certified surveys or permit-ready architectural drawings, which can only be performed or approved by a licensed professional. While our technology is capable of collecting data at survey-grade tolerances, Scena is not a licensed surveying firm. If certified documents are required, we are happy to you in contact with a professional who can help.